If you missed it, Go to Great Panes offers a great tutorial on using Lets Ets to create a google base upload file of all your etsy store items. A must read for etsy shop owners wanting an extremely easy way to upload their shop contents into Google base.
I thought I’d share a few things I’ve learned about optimizing your item descriptions to achieve more hits in Google base.
Many shop owners use, ahem, creative titles for their items (Shiny raises hand…me!). For example, I have The Ostentation Necklace or Orange Marmalade Earrings. I guarantee that google searchers are NOT looking for handmade peacock pearl necklaces by utilizing OSTENTATION in their search string. LOL. Using creative titles is probably still a good thing in our shops as the artistic names better represent works of art instead of craft ephemera. Ok, so, if we WANT our items to appear in google searches but our item titles aren’t examples of good search word components, what do we do? In addition to the item title, the first sentence in your listing description is also used in google search results.
Utilize probable search terms as the very first sentence in your listing description. For instance, my ostentation necklace description’s first sentence is : “Artisan Handmade Sterling Silver Wire Wrapped Black Peacock Pearl Pendant Necklace”and my Orange Marmalade earrings?: ”Artisan Handmade Sterling Silver Hoop Earrings with Carnelian stone beads”So, I tested this with google base and it really works. As etsy’s category search is complicated, results are haphazard and overall performance is SLOW, etsy shop owners need to utilize every resource to bring more potential buyers to their shops. Utilizing Google base and tweaking our items so they have a better chance of being found is easy and free.
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Awesome Info! Thanks!
Thanks for the info!
Interesting!
Great info. And don’t forget to upload every 30 days. I forgot that that is the time limit for the google listings.
Excellent info – thanks for sharing!
Thanks for the info. I’ve added handmade to all my titles. Now I will go back and have a look at my first sentence.
Thats great info…I did not know that, Thanks!!
Thanks for sharing this info!
you are right i am starting to rename items right too.
Thanks so much for this info. It has been on my to research to do list.
Great tips! I shall try this. . .
Oh boy, here goes another major editing session! Thanks for the advice!
i’m sorry, n00b here… what do you use a google base upload file for?
thanks for the title tips, btw, i hadn’t thought of that before.
http://www.alexladydesigns.blogspot.com
Great information….thank you for sharing!
Best,
D
http://mygemstonebox.blogspot.com
Thanks for the link to our blog–I’m so glad the tutorial has helped so many other Etsy sellers!
alex–Click the ” Go to Great Panes” link in the post and you’ll get a description of what Google Base is in addition to the tutorial on how to get your items in it.
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