Where to sell my handmade creations?

I thought it might be interesting to compare traffic rankings of available venues for artists, artisan crafters and designers. It could quite possibly just be my opinion, but it seems as though a myriad of new sites have appeared over the last several months proclaiming themselves to be the next great selling venue. Are they? Time will tell I guess.

I used Alexa.com to generate traffic rankings for several dozen handmade goods selling sites. Per Alexa they “compute traffic rankings by analyzing the Web usage of millions of Alexa Toolbar users and data obtained from other, diverse traffic data sources. The information is sorted, sifted, anonymized, counted, and computed, until, finally, we get the traffic rankings shown in the Alexa service. ” So, while not a 100% statistically correct collection methodology, the number comparisons are interesting to note. There really seems to be a big divide between what I consider the top tier of selling sites vs. those in the second tiers.

Is traffic the be all end all to guarantee sales to the indie artisan? Not necessarily, as evidenced by my experience on Ruby Lane (see my experience here) and as also evidenced by the thousands of etsy sellers that are selling little to nothing.

You need to be able to clearly articulate your intended audience, your expectations of service from the venue you are considering and do your research. :-)

I’ve sorted the sites in from most to least trafficked. Remember, the LOWER the number the HIGHER the number of visitors a site receives. LOWER numbers are BETTER.

What others should be added to this list?


Site Name Traffic Ranking
ebay 20
etsy 708
cafepress 938
zazzle 1,443
dawanda 5,664
ecrater 5,989
bigcartel 7,410
rubylane 15,850 Blog post here
imagekind 17,364
artfire 36,991 Site profile here
shopify 51,919
silkfair 60,218 Site profile here
hyenacart 61,473 Site profile here
yessy 76,773
Supermarkethq 100,458
1000markets 110,477 Juried site
indiepublic 140,475
elsewares 148,211
shophandmade 172,891
folksy 175,247
erayo 216,986
artsefest 223,521
winkelf 277,037 Site profile here
trunkt 277,660 Juried site
smashingdarling 328,506 Juried site
ebid 362,080
lollishops 394,061 Site profile here
madeitmyself 439,786 Site profile here
mintd 461,970
plumdrop 474,245
icraft.ca 523,305 Site profile here
seekingdesigners 553,326
misi.uk 615,825 Site profile here
lov.li 642,797
handmadecatalog 760,788
handmadefusion 1,382,301 Site profile here
girlshopspot 1,211,500 Site profile here
youcraft.org 1,908,499 Site profile here
Coriandr 1,964,966 Site profile here
craftersbuzz 2,044,704
gozabo 4,407,610
fuzzb 7,098,996
crowsoup 10,011,323 Inactive?
youcraftylot 11,561,107

(Note: these rankings change and I will periodically update the listed metrics. Last update 3/1/2009)


Stay tuned over the next weeks as I will be profiling some of these venues with interviews and giveaways from the site owners themselves.

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  1. Just checked iCraft.ca Love their home page banner. Looks awesome! Off to check other sites. Thanks for this post!

  2. Hi Kristy,

    I stumbled across this blog and I am just blown away by the wealth of information you have provided. Thank you so much for the time and effort you have put into this little project, which helps crafters and artists from all different areas…. I design and build puppets. =)

    I have posted a link to your blog on a popular puppetry forum and I just know that the information here will help so many of us in our search for online market places to sell our designs.

    Best & Thanks again!

  3. thanks for your comments everyone. I’ve updated all site numbers today and will be adding another site profile next week.
    thanks for reading. :-)

  4. Hi Kristy! What fantastic info!! I wonder if you noted which sites’ ranking changed the most (up or down) since your last update? In particular, I’m wondering how Artfire changed — I have a shop there and on Etsy and am considering consolidating into one shop. I like Artfire’s setup, promotional tools and stat features — but I also like Etsy’s traffic and, of course, the SATEAM is fun too.

    Thanks again for all the info!

  5. Good question Maureen. I haven’t noted that in the past for all the sites. Artfire in particular has moved from about an 80k ranking to 30k, which is pretty phenomenol.

    If you go to the Alexa site, you can see the rank change over time for each site I’ve listed.

    Soon, I’m going to add another column to my table that includes a site’s launch date. I think it will be interesting to see how long each site has been around as compared to the competition. :-)

  6. Wow, what a wonderful post! I have a blog/sites, etsy store and was looking for more venues for my handmade soy candles and natural soap. Thank you for all the places to check out.

  7. Hi,

    I would love to advertise my my different shops on here, but it seems as you are no longer updating the pages.

    When will you be updating the Alexa rates for these venues?


  8. As usual, a very helpful blog posting. Thanks so much for the info. It’s interesting to see how far up ArtFire has moved and that it’s not that far behind Etsy. I’ve noticed in my own views that ArtFire traffic has picked up substantially. I’m hoping to generate some sales there soon. I’d love to get some advice in that regard.


  9. hi i love this in info…i just want to know if which one of this site which you can say that if we try to sell we can sold even just less than 5 listing per month?

  10. Check out a brand new site http://www.NewYorkShopExchange.com for sellers online. It is a premiere selling platform for selling via video instead of static pictures and text. While the site is in beta mode, you can get a one-year membership for free, until June 1, 2011. Even if you see this afterward, their very reasonable one year membership cost eliminates all commission fees, add-on fees, and upload fees. One time payment for the year and you start selling immediately by uploading a video to your own video storefront, tag your items so that customers can find your items easily and they can skip through the video straight the item they are looking for. Very, very cool! Check it out!

  11. Great site. I did have trouble trying to get the Feed to work though. When I try to add it the link times out. It’s not that big of a deal, but figured you’d want to know about it still.

  12. I wanted to send you the very small word just to say thanks again for your splendid views you have provided on this website. It has been so tremendously generous of you to grant openly just what many of us could have distributed as an e book to help make some money on their own, even more so considering the fact that you could have tried it in the event you considered necessary. The basics as well worked to become a fantastic way to understand that other individuals have similar fervor similar to my very own to grasp somewhat more with respect to this problem. I’m certain there are lots of more enjoyable opportunities up front for people who go through your blog post.

  13. You might try adding Boheman ( http://www.boheman.com ). It’s a marketplace for small brands and creative people. It is free to set up a shop and they just take a 5% commission when a product is sold. They take all creative products including fashion, art, accessories, bath and body, and more. They are new but I can’t wait to see what they do in the future. Try out Boheman!

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